This visual piece was created for D1 Milano, merging minimal design with a bold cinematic approach.

The concept explores the core values of the brand—precision, resilience, and timeless elegance—through stylized imagery and movement.

Shot in a controlled studio environment, the film uses slow camera motion, time-lapse, and underwater sequences to emphasize the relationship between time and form.

Each angle is carefully chosen to reveal the watch’s character: the curve of its case, the cut of its dial, the presence it holds in stillness and motion.

Lighting plays a central role—dramatic, sculptural, almost theatrical—to give depth to the product and elevate it beyond commercial presentation.

Production features:

• Studio shoot with dramatic directional lighting

• Timelapse sequence underwater to symbolize control over time

• Slow-motion pans and close-ups across product angles

• No dialogue, designed for immersive visual experience

This piece reflects an artistic direction that respects both object and idea—treating product as protagonist.

If you’re interested in similar executions or motion-focused product films, feel free to get in touch.